Brad Pritchett Bio

Featured in Dallas’ Regional Chamber Magazine, D Magazine, D CEO and Passport Magazine as a dynamic Dallas marketing guru, Brad Pritchett is a Tony Award-wining marketing, branding and communications executive and community activist.

Brad is the Chief Experience Officer at the Dallas Museum of Art where he oversees all marketing, brand activation, PR, advertising and earned revenue strategies (events, café and store) for the Museum. With 20 years of mission driven marketing, communications and brand equity experience, he is a hands-on strategist with a proven ability to streamline business operations and increase efficiencies to enhance internal/external communications, brand relevance and increased revenue. Brad has an award-winning track record of defining and directing integrated and multifaceted marketing and public relations campaigns with a focus on advertising, public relations, digital and traditional marketing, tentpole event execution and strategic leadership.

Brad led the marcom efforts for Dallas Theater Center and the American Heart Association prior to his role at the DMA. He has professionally entertained audiences all over the world singing, acting and dancing for Disney, Six Flags, Radisson Cruise Lines, The Mandalay Bay in Las Vegas and theaters throughout Branson, Missouri. Brad has also hosted and emceed countless high-profile charity events all over the country and was the face of Dallas Voice Television – DVTV. He has also worked as an Arts Host and Contributor for WFAA Channel 8, On-Air Media and hosted his own LGBTQ podcast, the good, the Brad & the ugly, on Yea Network.

He was recently featured in Culture Map as one of their top 5 fashion influencers for the Style Maker Awards, has been listed as DCEO Top 500 three times and was CMO of the year nominee for the American Marketing Association in 2023. In his spare time, Brad is actively involved in the community serving on the Advisory Board and former chairman of Black Tie Dinner Board of Directors, was a 2024 DIFFA Style Council member and was also a member and spokesperson of the Federal Bureau of Investigation Citizen’s Leadership Academy program.